Meet Bob Burg & The Endless Referrals Tour in Boston

Bob BurgATTENTION: Entrepreneurs, Business Owners, Sales Professionals and Anyone Else Who Has Ever Faced the Challenge of Consistently Generating Quality Prospects for Your Business….

Network Your Everyday Contacts Into Sales

A few seats left: http://increasingmynet.eventbrite.com/

If you’ve ever asked yourself the question, “Who do I talk to next, now that my list of active prospects has run out?” then this program is for you!  Combining humor, entertainment, and a whole lot of “nuts & bolts” information, bestselling author and sought after speaker, Bob Burg, will arm you with a system to gently and persuasively develop and cultivate relationships that will result in a network of endless prospects and referrals.  You will learn how to:

  • Quickly cultivate new prospects – whether or not you have ANY existing contacts
  • Dramatically increase your business without spending more time or money
  • Instantly connect via the “One Key Question” that will set you apart from the rest
  • Really use social media as a truly effective, profitable, business-building tool
  • Model the one SECRET of all superstar entrepreneurs and salespeople use to get to the top
  • And much, much, more.

A few seats left: http://increasingmynet.eventbrite.com/

Who is Bob Burg?

Bob Burg shares information on topics vital to the success of today’s businessperson. He speaks for corporations and associations internationally, including fortune 500 companies, franchises, and numerous direct sales organizations.

Bob regularly addresses audiences ranging in size from 50 to 16,000 — sharing the platform with notables including today’s top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President.

Although for years he was best known for his book Endless Referrals, over the past few years it’s his business parable, The Go-Giver (coauthored with John David Mann) that has captured the imagination of his readers.

The Go-Giver shot to #6 on The Wall Street Journal’s Business Bestsellers list just three weeks after its release and reached #9 on BusinessWeek. It’s been translated into 21 languages. It is his fourth book to sell over 250,000 copies.

A third book coauthored by Bob and John David Mann is also a business parable; this one focusing on influence and leadership. Entitled, It’s Not About You, it shows how focusing on others is the best way to obtain stratospheric success in your own life and business.

Bob is an advocate, supporter and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve.

Bob Burg speaking

 

Stacey Alcorn is the author of REACH! and Tuned In. She is a business strategy and sales consultant for large corporations and Global Fortune 100 Firms. She is also a keynote speaker, blogger, trainer, and start-up consultant. Her sales training products have been licensed by hundreds of organizations around the world who use her one-of-a kind sales training materials as the genesis for their own brand growth. Make sure to sign up here for my REACH! Weekly News for awesome interviews with Leaders & Visionaries that I only share with my VIP members.

You Are Nothing Without Your Community

 

I was recently interviewing the CEO of a start-up.  She was interviewing me too.  I was looking to invest her start-up and she was deciding if I was a good candidate to invest in her business.  Start-ups are by nature very risky investments, so like any investor would do, I arrived at the meeting armed with a list of questions about her company.  Most importantly, I wanted to know what her thoughts were about potential competition for her business.  In other words, why couldn’t someone else come in and copy her idea.  Her answer was profound to me because not only did it apply to her start-up business, but it also applies to my businesses, and to yours, no matter the size, age, or type of business you have.  Here was what she said….

She explained that over the past year since the company had started, they focused very little on money.  She said that their total focus has been on building a community of people who believe in their company.  Today they have about 35,000 people in their community, logging onto their site regularly, and many offering feedback on how to improve it.  She explained further that the reason it’s so difficult for anyone to come in and really compete with a company like Facebook is not because building a Facebook platform is difficult, in fact it’s easy to do, but rather because Facebook focused on building their community long before they worried about dollars.  Now the Facebook community is so large, they have staved off most competition.  The CEO I was interviewing pointed out that even if someone started competing today in her business, it would take serious work to build to a community of 35,000 members.  She said that they plan on growing the community much greater before focusing on money.

My interview with this young entrepreneur has resonated with me since we met.  Why is it that it would be virtually impossible to step in and compete with Zappos or any other large company?  They have built their community and communities are not built overnight.

This idea of building a community…a customer or client base if you will…applies to any business.  Whether you are a small business owner, a Fortune 500 company, or an individual sales person, your success is 100% tied to the community you have built.  Awesome communities are not built by focusing on money, they are built by focusing on what the community wants and needs from you.  That being said, once your community is built profits will follow, and although your business model may be easy to duplicate, your community isn’t.

Did I invest in this CEO’s start-up?  You bet.  After all, the success of any business is wholly dependent on the leadership and this start-up is absolutely in good hands.

 

 

Stacey Alcorn is the author of REACH! and Tuned In. She is a business strategy and sales consultant for large corporations and Global Fortune 100 Firms. She is also a keynote speaker, blogger, trainer, and start-up consultant. Her sales training products have been licensed by hundreds of organizations around the world who use her one-of-a kind sales training materials as the genesis for their own brand growth. Make sure to sign up here for my REACH! Weekly News for awesome interviews with Leaders & Visionaries that I only share with my VIP members.

Who Cares Who You Love?

“This  is my simple religion. There is no need for temples; no need for complicated  philosophy. Our own brain, our own heart is our temple; the philosophy is  kindness.” Dalai  Lama

My awesomely organized, prompt, hard working assistant, Molly, recently went incommunicado.  She went from being so amazingly dependable, to not showing up for work for periods of time.  I thought she had quit and was preparing myself to re-train someone.  I reached out to find out if she was ever coming back and she told me a little bit about what was going on in her life.  She had recently come “out of the closet” by announcing to the world her love for her girlfriend, Kay.  I had seen her relationship status change on Facebook and noticed that her “In a Relationship” status was with another girl.  I quickly “liked” her status change and went about my day, the same as I would do for anyone with a positive relationship change.  It didn’t occur to me that anyone in the world would care that she was in love with another girl.  Why would they care about how someone else feels?  It’s Molly’s life.  If she’s happy, why would anyone find reason NOT to be happy for her?   Apparently there were lots of people unhappy with Molly’s announcement, causing her to toil for lengths of time, bordering on depression and anxiety.  She lost people that were supposed to love her no matter what.

Oppression is prolonged cruel or unjust treatment or control or the state of being subject to such treatment or control.  I don’t believe in slavery.  Hopefully, no matter where you stand on gay and lesbian rights, you can appreciate that slavery is wrong.  We cannot oppress others.   As I pondered Molly’s situation, doing my best to look at things from her point of view, I wondered why people would try to oppress her just because she has a girlfriend instead of a boyfriend.  Really?  Who cares?  Nobody owns Molly…just like nobody owns me or you.

But, the more I thought about oppression and bringing others down, the more I realized that those that chose to walk away from their friendships with Molly were oppressing themselves, not Molly! THEY were the ones that would no longer get the opportunity to talk to, spend time with, and enjoy the company of this young, funny, smart, vibrant woman.  This was THEIR loss, not Molly’s.

When I look at people, I look for how they treat others.  Are they kind?  Do they give back?  Are they good to their kids?  I might be guilty of judging people on these standards, but never on the color of their skin, their weight, their income, and certainly never on who they love.  Be careful who you judge, because you may very well end up enslaving yourself to a life void of fun, amazing, beautiful people who are on their own path to positively changing the world.

Recently I read Martin Luther King Jr.s book A Strength to Love.  In this book he shares his insight on racism and inequality.  In essence, he states that you cannot build a world at peace by focusing on how other humans are different from you.  Focus on your sameness.  At your core, you are just like everyone else because you are human.  You probably share many other attributes with the human race too…like wanting to find happiness, peace, and joy.  Find peace by focusing on your oneness with humanity and you will release yourself from your own oppression caused by judging others for their differences.

The great thing for Molly is that now she has more time for the people that don’t define her by who she loves, oh and selfishly, she has more time for work now too :).   Closets were meant for fashion…not for hiding who you are.  There’s plenty of people in the world who will love you for who you are, so stop pleasing anyone who doesn’t.  Life’s too short…so….. Molly, get back to work!!

Stacey Alcorn is the author of REACH! and Tuned In. She is a business strategy and sales consultant for large corporations and Global Fortune 100 Firms. She is also a keynote speaker, blogger, trainer, and start-up consultant. Her sales training products have been licensed by hundreds of organizations around the world who use her one-of-a kind sales training materials as the genesis for their own brand growth. Make sure to sign up here for my REACH! Weekly News for awesome interviews with Leaders & Visionaries that I only share with my VIP members.

One More Hug

One of the most difficult parts of my busy day involves leaving my house each morning.  My three year old daughter, Oshyn, has begun a ritual where she asks me for, “One more hug,” as I try to depart from her each morning.  She says it’s one more hug…but we go through the ritual sometimes as many as ten times.  Eventually I have to tell her that she can’t have one more hug.  It’s hard to leave each morning because I feel so loved by Oshyn.

We are halfway through the year.  It is this time of year that I evaluate to see what I am doing right and what I am doing wrong in each business I own.  My daughter has made me realize that the one piece I am failing at in all of my businesses is extending “One More Hug,” to my customers.  For my real estate firm, now fourteen offices, I look at the agents that have left.  Yes, many new ones have joined and we continue to grow month over month.  Regardless…agents have left too.  I take full responsibility for not begging them daily for that “One More Hug,” so that they felt so loved that they couldn’t possibly leave me.

It doesn’t necessarily have to be a hug, but you have to do something that expresses your emotion, your caring, to your employees, your customers, your sales team, and your family.  I have found that it’s the little tiny things that make a big difference.  Last year, my co-worker, Ruth, brought me in some vegetable soup that her mom had made.  She thought of me because I am a vegetarian.  Ruth didn’t just bring in the soup, she offered to heat it up for me too.  That was one of the most moving things anyone had done for me in the past year.  It was truly meaningful because it showed that she thought of me and went out of her way to do something nice.  The reason I think about this is that I feel like I have systematized my process of appreciating people…with birthday cards, appreciation events, and the like.  None of it is as special as bringing in mom’s homemade soup for someone that would really love it.

My plan for the rest of 2013 and for the coming years is to offer “One More Hug” to my people….my sales team, my staff, and my customers.  Any company can care about their team…but only really extraordinary, out of this world businesses keep asking for “One More Hug.”  Thank you Oshyn for offering me this important life and business lesson once again.

 

Stacey Alcorn is the author of REACH! and Tuned In. She is a business strategy and sales consultant for large corporations and Global Fortune 100 Firms. She is also a keynote speaker, blogger, trainer, and start-up consultant. Her sales training products have been licensed by hundreds of organizations around the world who use her one-of-a kind sales training materials as the genesis for their own brand growth. Make sure to sign up here for my REACH! Weekly News for awesome interviews with Leaders & Visionaries that I only share with my VIP members.

Grow Regardless Interview with Joe Mechlinski

Joe Mechlinski is a man with a mission: to help businesses grow regardless of their size, industry, economy, and despite the government. Growing up in inner-city Baltimore, Joe learned first-hand what it’s like to be undervalued and underserved.

Join me for this awesomely amazing interview with Joe about his amazing New York Times Best Selling Book, Grow Regardless.  During this 40 minute program Joe will share his journey as well as important steps to building a life of significance.  Here is what we will cover.

– How to compete and thrive in todays world of technology. – The eQ Growth Methodology – How and why to build your own company story. – The importance of a business reset when you are winning. – How to create an extraordinary client experience. – The Entrepreneurial Mindset

And much, much, more!  Joe is a Self-Made man who has built an incredible consulting empire from scratch.  Learn his secrets to success so that you may also Grow Regardless!

Stacey Alcorn is the author of REACH! and Tuned In. She is a business strategy and sales consultant for large corporations and Global Fortune 100 Firms. She is also a keynote speaker, blogger, trainer, and start-up consultant. Her sales training products have been licensed by hundreds of organizations around the world who use her one-of-a kind sales training materials as the genesis for their own brand growth. Make sure to sign up here for my REACH! Weekly News for awesome interviews with Leaders & Visionaries that I only share with my VIP members.

I Don’t Plan, I Do

As Master Jedi, Yoda, once said, “Do or Do Not. There is no try.”   I recently got asked to sit on a business planning panel at a large real estate conference.  The only problem is that I have stopped creating business plans all together.  I own multiple businesses and they are all flourishing, despite my lack of a plan.  My strategy for the past two years has been to eliminate plans all together, because plans stagnate me, they hold me and my businesses back.  Instead, I just DO.  I wake up every day and decide what I am going to do in order to move by businesses forward.  I have a logical idea of where I want to go.  I want to own the largest real estate organization in New England, closing more transactions than any other real estate firm in the area, while creating a company culture that attracts and retains agents, and while contributing time and money back to the communities we do business in.  I want my coaching and consulting firm to be world renowned, impacting businesses across the country, making them profitable while also showing them how to contribute toward their people and marketplaces.  My fashion business, I want on the cover of Vogue and Vanity Fair.  A New York Times Best Selling Book is right up there on my to do list, and a great home and family life, are the cherry on top for my hard work.  That’s about as far as my plan goes.  I have no doubt I will accomplish everything and all I have to do is wake up and DO.  Business plans are for tryers…and I am a doer.  If you have somewhere important to go, there’s no time to plan, just do.

In my Huffington Post Article, “Are You Handcuffed By Your Goals,” I talked about my decision to stop goal setting and these are the same reasons for which I stopped business planning.  Any success I have had thus far in my life has been due to my propensity toward action.  Planning takes time which could be used instead for moving forward, taking steps, creating, and accomplishing.  That is not to say that I do not think regularly about where I am headed and the best course for getting there, as I certainly think about both.  I just make sure I am in action while I am thinking.  My head is planning while my feet are moving forward….I have a lot of ground to cover and there’s no time to stop.  Success favors doers.

Stacey Alcorn is the author of REACH! and Tuned In. She is a business strategy and sales consultant for large corporations and Global Fortune 100 Firms. She is also a keynote speaker, blogger, trainer, and start-up consultant. Her sales training products have been licensed by hundreds of organizations around the world who use her one-of-a kind sales training materials as the genesis for their own brand growth. Make sure to sign up here for my REACH! Weekly News for awesome interviews with Leaders & Visionaries that I only share with my VIP members.